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Excellence Work
EXCELLENCE WORK

Become an Insurance Agent

0/15STARS
LEVEL 1 · 0/3LEVEL 2 · 0/3LEVEL 3 · 0/3LEVEL 4 · 0/3LEVEL 5 · 0/3START
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The insurance agent's job from license to renewal: what captive agents, independent agents and brokers do, how pooling, expected loss and deductibles make insurance work, the state license and its lines of authority, auto coverages and 30/60/25 split limits on a declarations page, the six parts of a home policy and renters insurance, deductible, limit and 80% rule math with New York's formula, term, whole, universal and variable life, a Marketplace plan's yearly cost with the 2027 limits, a needs analysis conversation with a young parent, the annuity best interest standard and a suitability dilemma, replacement notices, twisting and churning, rebates and deceptive lead generators, commissions and disclosure, May 2025 pay and the outlook, and the continuing education that keeps the license alive.

3h 12m5 constellations
AT THE SUMMIT, YOU WILL BE ABLE TO

01Explain what agents do, how captive agents, independent agents and brokers differ, and how a state license works line by line

02Match auto and home coverages to losses on a declarations page, and do deductible, split-limit and 80% rule math

03Explain term and cash value life insurance and a health plan's yearly cost, and run a needs analysis before any quote

04Apply the annuity best interest standard, handle replacements by the rules, and spot twisting, churning, rebates and deceptive leads

05Know agent pay, commissions and disclosure, the 2025 to 2035 outlook, and how continuing education keeps a license active

Every lesson of Become an Insurance Agent

15 lessons in 5 levels, about 3 hours. Level 1 is free.

Level 1The Job and the LicenseFree · 3 lessons
  1. What Insurance Agents DoKnow what insurance sales agents do, what they sell, and how captive agents, independent agents and brokers differ.12 min
  2. How Insurance WorksExplain pooling, the law of large numbers and expected loss, and why deductibles and risk-based premiums exist.12 min
  3. Licensed by Your StateKnow who regulates insurance, what a producer license takes, and which lines of authority it can carry.13 min
Level 2Auto, Home and RentersMembership · 3 lessons
  1. Auto Coverages and Split LimitsMatch each auto coverage to the loss it pays, read split limits like 30/60/25, and work out what a client owes above them.13 min
  2. Home and Renters CoverageName the six parts of a homeowners policy, size the typical limits, and know what home and renters policies leave out.13 min
  3. Deductibles, Limits and the 80% RuleWork out claim payments after deductibles and limits, and protect clients from the 80% replacement cost rule.14 min
Level 3Life, Health and the Needs AnalysisMembership · 3 lessons
  1. Term and Permanent Life InsuranceExplain term and cash value life insurance, renewable term, whole, universal and variable life, beneficiaries and annuities.12 min
  2. Health Plans and the MarketplaceExplain a health plan's yearly cost with a client's numbers, the metal levels and enrollment dates, and a Marketplace agent's duties.13 min
  3. Checkpoint: The Needs AnalysisRun a life insurance needs analysis: ask the right questions, size the need, and avoid the classic mistakes.13 min
Level 4Best Interest and Fair DealingMembership · 3 lessons
  1. Best Interest for AnnuitiesApply the best interest standard to an annuity recommendation: gather the consumer profile, meet the four obligations, and document.13 min
  2. Replacement, Twisting and ChurningHandle a life insurance or annuity replacement by the rules, and recognize twisting and churning.13 min
  3. Checkpoint: Unfair Trade PracticesRecognize unfair trade practices, rebates, conduct that costs a license, and deceptive lead generation.13 min
Level 5The CareerMembership · 3 lessons
  1. Pay, Commissions and OutlookKnow what insurance agents earn, how salaries and commissions work, when pay must be disclosed, and the job outlook.12 min
  2. Staying LicensedKeep a license active: continuing education, renewal deadlines, reporting duties, and the extra registrations some products need.12 min
  3. Final Test: A Week at the AgencyPull the path together on a busy week's cases: coverages, claim math, health costs, licenses and ethics.14 min
FREE

Level 1 is open.

Membership opens every other level of this path.

See membership
AFTER THE CORE

Keep going where this path leads.